Uber to acquire Berlin-based chauffeur hailing app to ramp up its luxury travel efforts
Uber has acquired Blacklane, a Berlin-based startup that offers chauffeur services and bookings through its app, with plans to expand further into the luxury travel industry. Blacklane, founded in 2011, acts as a liaison between independent local chauffeur services and travelers looking for a more premium ride. According to Uber, the deal is subject to regulatory approvals but is expected to close by the end of 2026.
"This partnership marks a significant milestone in Blacklane’s next chapter and is a powerful step-change in introducing our service to new markets globally," Jens Wohltorf, founder and CEO of Blacklane said in a press release. Uber didn't disclose the acquisition details and it's not clear if Uber Elite and Blacklane will compete against each other.
Currently, Blacklane is available in at least 500 cities across more than 60 countries. Besides on-demand chauffeur hailing, the startup offers long-distance rides from city to city, airport pickup with flight tracking, and by-the-hour bookings. Uber's acquisition of Blacklane comes several weeks after it launched Uber Elite as an invite-only service for its "luxury ride experience." Besides Uber Elite and Blacklane, another luxury hailing service has recently entered the US market. Earlier this month, Wheely announced its US debut with New York City as its first location, with five others to be announced in the coming years. Blacklane also currently operates in New York City, along with several dozen other cities in the US.This article originally appeared on Engadget at https://www.engadget.com/transportation/uber-to-acquire-berlin-based-chauffeur-hailing-app-to-ramp-up-its-luxury-travel-efforts-163855603.html?src=rss
