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A study of 75,000 brands by SEO platform Ahrefs has found that YouTube mentions are the strongest correlated signal for whether a brand appears in AI-generated search results, outperforming every other factor the researchers tested across ChatGPT, Google AI Mode, and Google AI Overviews. YouTube mentions, defined as any time a brand name appears in […]
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<p>The moment Mack McConnell knew everything about search had changed came last summer at the Paris Olympics. His parents, independently and without prompting, had both turned to <a href=&quo [...]
<p>Across 116 enterprises, agents are in production and so are the incidents: A majority have already had a confirmed agent security event or a near-miss. Two-thirds of enterprises enforce scope [...]