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Some hotel industry leaders see clear potential in AI agents to reduce reliance on OTAs
Some hotel industry leaders see clear potential in AI agents to reduce reliance on OTAs

The rise of autonomous AI agents could threaten the core business model of platforms like Booking.com and Expedia, which rely on charging hotels a commission for bookings.
The article Some hotel industry leaders see clear potential in AI agents to reduce reliance on OTAs appeared first on THE DECODER.

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