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Snapchat launches generative AI video Lenses

Snapchat&#39;s future includes generative AI video Lenses, wherein users can watch themselves cuddling with virtual animals on screen. The first three Lenses the app has launched include the Racoon and Fox, which animate the animals into a Snap. Meanwhile, the third one called Spring Flowers will generate a bouquet of flowers and use a zoom-out effect to reveal who&#39;s holding it. All three Lenses, as well as future ones Snapchat releases, are powered by a generative video model the company built in-house. Snap says it will be adding more every week to expand users&#39; options. <br /> "We have a long history of being first movers to bring advanced AR, ML and AI tools directly to our community, and we’re excited to see what Snapchatters create," Snap said in its announcement. The company added an OpenAI-powered chatbot to its app back in 2023, and it has released more AI features since then. Last year, Snap introduced an AI video-generation tool for creators that allow users to create videos from text prompts. The tool was released to a small subset of users, but it showed that the company was working on AI video for the app. <br /> For now, only users paying for the $16-per-month Snapchat Platinum subscription tier will have access to the app&#39;s new AI video Lenses. The new Lenses will show up first in the carousel for subscribers and will work with both front and rear cameras. Any AI video a user creates will be automatically saved to Memories, and they can then share them directly with friends, to their Stories and with the public through Spotlight.This article originally appeared on Engadget at https://www.engadget.com/apps/snapchat-launches-generative-ai-video-lenses-130056731.html?src=rss

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The best cameras for 2025

<p>Camera launches have been plentiful as of late, with Canon, Nikon, Sony and other major brands releasing important new models recently. In 2024, we saw some notable improvements in areas like [...]

Match Score: 109.76

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Adobe’s Firefly generative AI video app is now in public beta

<p>Adobe’s <a data-i13n="cpos:1;pos:1" href="https://www.engadget.com/ai/adobe-starts-rolling-out-generative-ai-video-tools-in-beta-163703601.html"><ins>Firefly [...]

Match Score: 45.02

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CES 2025: The new tech we're expecting to see from Samsung, NVIDIA, LG and

<p>Time to get into the habit of writing "2025" instead of 2024, and the year may have just begun, but the Engadget team is already working hard for CES 2025. This weekend, many from t [...]

Match Score: 42.37

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What we expect at the Samsung Galaxy S25 Unpacked 2025 event

<p>Get ready for new Samsung Galaxy phones. That's the safe bet for the headliner today at the company's Galaxy Unpacked event which kicks off today at 1PM ET in San Jose, CA. Engadget will offe [...]

Match Score: 35.11

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Even Realities' G1 smart glasses are useful and elegant

<p>Even Realities has turned up at CES 2025 in Las Vegas to show off its <a data-i13n="cpos:1;pos:1" href="https://www.engadget.com/ray-ban-meta-hands-on-techy-sunglasses-you-m [...]

Match Score: 34.30

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Sigma announces two more prime lenses for Canon cameras, but I'm still wai

Sigma announces 16mm F1.4 and 23mm F1.4 DC DN Contemporary lenses for the Canon RF mount. [...]

Match Score: 34.30

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What to expect at Samsung’s Galaxy S25 Unpacked event

<p>Samsung’s big Galaxy S25 launch is right around the corner. The <a data-i13n="cpos:1;pos:1" href="https://www.engadget.com/mobile/smartphones/this-years-first-samsung-unpa [...]

Match Score: 33.46

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What to expect at the Samsung Galaxy S25 Unpacked 2025 event

<p>Samsung’s big Galaxy S25 launch is right around the corner. The <a data-i13n="cpos:1;pos:1" href="https://www.engadget.com/mobile/smartphones/this-years-first-samsung-unpa [...]

Match Score: 33.46

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Samsung Galaxy S25 Unpacked 2025 event: What to expect on January 22

<p>Samsung’s first big launch of 2025 is right around the corner. <a data-i13n="cpos:1;pos:1" href="https://www.engadget.com/mobile/smartphones/this-years-first-samsung-unpac [...]

Match Score: 33.46