Apple is keeping its DEI program
Apple is far from saintly, but, compared to its fellow tech giants, it did something right. The company's shareholders have voted to keep its diversity, equity and inclusion policies, following a push by conservative think tank, the National Center for Public Policy Research (NCPPR), to remove them, Reuters reports. The Center's proposal, Request to Cease DEI Efforts, failed 8.84 billion votes to 210.45 million votes — or about 2.3 percent of the vote.
Many of these programs emerged or expanded when the Black Lives Matter movement exploded onto the global stage in 2020. However, President Trump's criticisms and threats that DEIs could violate the law — along with spineless greed from executives — has seen companies like Meta and Google reduce or even fully remove these programs. Those in favor of the proposal at Apple argued that the company could face an uptick in discrimination cases if current policies remain.
At the meeting, Apple CEO Tim Cook stated that "strength has always come from hiring the very best people and then providing a culture of collaboration, one where people with diverse backgrounds and perspectives come together to innovate."
Now, none of this is to say that Apple has incredible DEI efforts. Previously, its shareholders rejected greater transparency about its racial and gender gaps. They also voted down a measure that would require Apple to further investigate the risks of its AI efforts.
Cook is also doing plenty of appeasing when it comes to Trump. The pair reportedly met last week and Apple has announced $500 billion in US-based spending over the next four years. He also donated $1 million to Trump's inauguration and attended it alongside Mark Zuckerberg, Jeff Bezos and other tech executives.This article originally appeared on Engadget at https://www.engadget.com/big-tech/apple-is-keeping-its-dei-program-130033491.html?src=rss