competitor-analysis
Skill from Zoominfo/zoominfo-mcp-plugin
Install
npx skills add Zoominfo/zoominfo-mcp-plugin --skill competitor-analysis
Runs the open skills CLI and installs the skill for your agent (Claude Code, Codex, Cursor …). Alternatively copy the skill folder into .claude/skills/ or upload it in Claude.ai under Settings → Skills.
As a Claude Code plugin
/plugin marketplace add anthropics/claude-plugins-official
/plugin install zoominfo@zoominfo-plugin-marketplace
This skill is part of the plugin “zoominfo”. In Claude Code the plugin installs it together with the plugin’s other skills, commands and hooks.
What does the competitor-analysis skill do?
Description from the SKILL.md in the source repository.
Works with ZoomInfo
Questions about competitor-analysis
What does the competitor-analysis skill do?
Produce a fact-led competitive intel brief on one or more competitors — firmographics, recent strategic moves, product positioning, ICP overlap, and discovery questions. Defaults to your configured competitors from GTM context if none specified. Combines ZoomInfo data (account_research, scoops, intent, exec teams, similar companies) with web search for product/pricing/customer-sentiment intelligence. Identify competitors by ZoomInfo account/company ID (preferred) or name; include rich context on why the brief is being pulled and what decision it supports.
How do I install competitor-analysis?
In a terminal: npx skills add Zoominfo/zoominfo-mcp-plugin --skill competitor-analysis. The skills CLI asks which agents to install it for. In Claude.ai you can upload the skill folder as a ZIP under Settings → Skills.
Which agents can use competitor-analysis?
Skills use the open SKILL.md format, which Claude Code, Claude.ai, the Claude API, OpenAI Codex, Cursor, Gemini CLI and other agents support.
Is competitor-analysis safe to use?
Our automatic check found no risky patterns (piped shell scripts, hidden characters, secret access, prompt overrides). It is not a full audit – read the SKILL.md and any scripts before installing.
Which tool is competitor-analysis for?
competitor-analysis comes from the makers of ZoomInfo and helps your agent work with it.
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